Been to a gas station lately? How many choices of unleaded gasoline did you have at the pump? Just one or two? As many as five or eight? You most likely had THREE choices of gasoline. Ever wonder why virtually all the major gasoline chains offer three choices? Do you think they would make as much money if they only offered one or two choices? Of course not! Do you think it would be as profitable if they filled eight tanks in the ground and offered eight selections of unleaded gasoline at each location? That would be ludicrous!

Vending is no different.

How many sandwich sizes did you have to choose from when you last ordered one from a major sandwich chain? Can you imagine the option of only a small or medium drink to go with your sandwich?

It's called "The Power of Three". As with numerous consumer products sold by multi-billion dollar companies, THREE product selections are the optimal choice to maximize your cash flow in vending.

THREE CHOICES    OPTIMAL NUMBER OF SELECTIONS    MAXIMIZING CASH FLOW